Archive for 'Product Design' Category:
Three factors guide successful innovation: feasibility, desirability and viability. Fail to consider all three and you may be likely to fail. On the face of it, it may seem that innovation and process do not sit well together. However, a well-managed process will actually improve innovation. AJ van Bochoven, Head of Strategic Innovation, discusses how […]
Biomimicry – imitating nature to solve engineering problems. From cockleburs and termite mounds to lotus leaves and bats’ wings, nature has been evolving solutions to the world’s problems for billions of years. Isobel Ashbey, a Physicist in our Applied Science Group, discusses how recent advances in imaging and analytical techniques empower us to move beyond […]
Clearly real instruments have analogue outputs (especially the voice), yet nearly all music is stored and sold digitally. The recording process is ‘perfect’ after decades of development, the human ear is well understood – yet vinyl records are coming back. Analogue recording requires multiple types of signal conversion – from pressure waves to electrical signals […]
“Science is a way of life. Science is a perspective. Science is the process that takes us from confusion to understanding in a manner that’s precise, predictive and reliable” – Brian Greene It can often be difficult to resolve the contradiction between the rigour and discipline of an engineering design process and the boundless creativity required […]
It often seems this quote from Oscar Wilde’s The Picture of Dorian Gray is the mantra of inventors and patent attorneys alike when they write their patents. It’s understandable. People want to get the widest possible protection for their inventions and hope to cover things that are outside of their original field. But, it runs […]
“Do you like my elephant repellent?” “But there are no elephants around here…!” “Good, isn’t it?” Except there are… When the Challenger blew up in 1986 (30 years ago) I was a 13 yr old, fascinated about everything to do with space exploration (and New Romantic music…and Ferris Bueller, but that’s a different blog). […]
Creating a great consumer product today means producing something that people love. It has to be useful, look fantastic and delight the user when they interact with it. But that feeling of delight doesn’t happen by accident – the user experience (UX) is designed in from day one.