Consumer Products Blog
IFA 2010 Saturday – The eco-innovations keep coming…Philips speak
By Rachel Harker - Last updated: Wednesday, September 8, 2010More news from Philips today about their commitments to the sustainability agenda. Philips really are at the vanguard of green consumer product development, having been working to reduce eco-impact for around 20 years. Philips have been our client for a number of years, and have heavily influenced our own eco-design processes (e.g. Leapfrogging which we’re launching here at IFA with Kevin the frog), so it is great to see them publicly committing to big environmental improvements. They have committed to:
- Improving the energy efficiency of their product portfolio by 50% by 2015 (compared with 2009)
- Doubling global collection, recycling amounts and recycled materials in products by 2015 (compared with 2009)
I’m looking forward to learning more about their plans, when we host Cees Wesdorp VP Sustainability at our Innovation Day in Cambridge in November. He is delivering a keynote, which promises to be very interesting.
